Chip Talk > NOVOSENSE Unveils Cutting-Edge Automotive Semiconductors at AEE 2025
Published May 19, 2025
At the recent Automotive Engineering Exposition (AEE) 2025 held in Yokohama, NOVOSENSE Microelectronics took center stage among industry players by unveiling their latest suite of automotive semiconductor solutions. The company, a prominent supplier of high-reliability analog and mixed-signal semiconductors, is renowned for pushing the boundaries of vehicle electrification, intelligence, and safety enhancements. With its roots established in 2013, NOVOSENSE has seen impressive growth, including shipping over 668 million automotive-grade chips by 2024 and reporting that its automotive segment now accounts for over 36% of its revenue.
Their booth at the exposition was a hive of activity, featuring live demonstrations and consultations with industry experts. For more information, check out their announcement on PR Newswire.
Among the solutions showcased, NOVOSENSE's advancements in Car Lighting and Smart Cockpit applications stood out. Their NSUC1500 SoC, integrating an ARM® Cortex®-M3 core, is noteworthy for its ability to offer 16-bit PWM and 6-bit analog dimming. This innovation in precise light control helps counter the effects of light decay, thereby enhancing the ambiance within vehicle cockpits. Moreover, their NSDA6934-Q1 Class D audio amplifier is exceptional for its low-latency and high-efficiency audio delivery, optimizing the auditory environment in vehicles.
In the realm of Body Domain Control, NOVOSENSE presented its intelligent high-side switches (NSE34/35xxx), characterized by their localized supply chain benefits and robust design. These switches come with multiple configurations (1/2/4-channel options), featuring HSSOP-16/14 compatibility and a range of on-resistance. They are perfect for reliable power distribution in body electronics due to their diagnostic capabilities.
For Thermal Management, the NSUC1610 provides seamless control of small motors, offering solutions that minimize PCB size and enhance compactness and cost-effectiveness. These improvements are crucial for cooling systems within modern vehicles.
NOVOSENSE's commitment to enhancing Powertrain technology is evident in their support for both xEV and Hybrid Powertrains. Their NSI67X0 isolated drivers provide optimization for SiC/IGBT/MOSFET in traction inverters, thanks to their >150kV/μs CMTI and ±10A drive current, ensuring efficient power conversion that meets AEC-Q100 standards.
Additionally, to bolster reliability in battery management systems (BMS) and onboard chargers (OBC), the NSI7258 solid-state relay with a 1700V withstand voltage, and NSI82xx isolators with 250 kV/μs CMTI and ±8 kV ESD protection are pivotal. A unique offering is the NSPGL1 sensor, which can convert ±5kPa to ±100kPa signals into a 0–5V output for precise engine pressure monitoring.
NOVOSENSE's innovation strategy clearly aims to advance the automotive industry's shift towards safer, more efficient, and more sophisticated vehicles. With their showcased technologies, they further cement their position as a leading innovator in the semiconductor arena. Industry professionals seeking deeper insights into these innovations are encouraged to visit the company's official website for more comprehensive information or meet NOVOSENSE firsthand at exhibitions like AEE.
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